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E commerce Product Page Essentials

Unlike shopping in a retail store, online shoppers cannot hold, touch and examine products that they are looking at online. Studies have shown that this inability to physically interact with products causes anxiety, which can be a huge barrier to purchasing. In order...

5 Best Practices for Email Marketing

Email is an incredibly effective marketing tool, but many businesses underutilize its potential. Too often, email marketing is given a back seat to other more glamorous marketing channels. But when utilized properly, your email list can be incredibly lucrative when it...